Like Amazon, Flipkart began as an online book store. Flipkartĭescription: Flipkart is an e-commerce site based in Bangalore, India. Like Google, Yandex features a number of non-search features like e-commerce, maps/navigation, and a number of mobile apps. Yandexĭescription: Founded 25 years ago, Yandex is a multinational search engine focused on the Russian-speaking market. WhatsApp currently has over 2.4 billion users who, on average, send out 100+ billion messages a day. WhatsAppĭescription: WhatsApp is a massively popular text and VoIP mobile app owned and operated by parent company Meta.

Today, Telegram has over 900 million users and expects to reach 1 billion within a year. Telegramĭescription: Telegram is an encrypted instant messaging service that offers additional privacy features (Secret Chats and Self-Destructing Media) compared to other alternatives. This easy-to-use tool has a simple drag-and-drop interface with over 250,000 pre-made templates. Canvaĭescription: Canva is an online graphic design platform aimed at non-designers. Facebook has around 3 billion monthly active users and the addition of its marketplace allows those users to discover, buy, and sell products to one another. Facebook Marketplaceĭescription: Facebook Marketplace is a peer-to-peer marketplace similar to eBay and Craigslist. The platform has grown tremendously since its release in 2016 and has now amassed over 1 billion users. TikTokĭescription: TikTok is a now-mainstream short video-sharing platform owned by China-based ByteDance. Users can join different communities (called “servers”) which are similar to subreddits in that they’re designed for people seeking to discuss specific topics. Discordĭescription: Discord is a text and voice chat platform that's popular in gaming communities. The site boasts over 210 million registered users with 2.1 million content creators. OnlyFansĭescription: Onlyfans is a “subscription social platform” based in London. This is why we thought we’d highlight a few trending searches from the top 100 list. So while they are extremely popular, they’re not really trending upward anymore. Most of these heavily searched brands have often been around for years or decades. Top 100 Google Searches Globally RankingĪs you may have noticed from the lists above, many of the top searches on Google are brands like YouTube, Amazon, and Gmail. With that, let’s dive into the most popular Google searches worldwide. This helps even out seasonal spikes for terms (like 'Halloween costume'), which may get 90% of its search volume in October.

But most (including Semrush, the platform we used to generate this list) calculate search volume as a rolling 12-month average. For example, a search volume of '500' means that a specific keyword is searched approximately 500 times per month.ĭifferent platforms measure search volume in different ways.

Search volume is the average number of people that search for a term in a given month. The next most popular searches are “Facebook,” “Weather,” 'Google,' and 'Gmail'.īefore moving on to our list of top global searches, it’s worth quickly explaining what “search volume” means. Top 100 Google Searches In the US RankingĪs of May 2024, the most searched things on Google are “YouTube” and 'Amazon'. The data for the lists below were largely derived from Semrush, a leading keyword research and digital marketing platform.īefore continuing, please note that we cleaned up the list to remove keywords that were inappropriate (NSFW), misspelled, or repetitive. This is our comprehensive list of the most popular keywords in Google in 2024.

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